Just a bit of fun with the untouchable SMART acronym. I’m utterly convinced that for most people involved in objectives, you’re better off just focusing on the idea of objectives, being Relevant and Achievable. Just being able to remember your objectives would be great. Everything is detail (which may be necessary for some!)!
As I say, this video is just a bit of fun around why acronym has stood the test of time, even if proves challenging.